JAKARTA – Healthy lifestyles in Indonesia are entering a new phase. Rack sports are now part of the wellness routine of urban people, as awareness of the importance of fun, social, and sustainable physical activity increases.
The Global Padel Report 2025 data from Playtomic places Indonesia as one of the fastest growing padel markets in the Asia Pacific region, alongside Singapore and Thailand.
In major urban centers, padel and other racket sports are evolving beyond the mere function of sports. This activity has become a symbol of a modern lifestyle that combines physical health, social connections, and self-expression.
Starting from the expatriate community in Jakarta and Bali, padel is now quickly adopted by the Indonesian middle class. This trend reflects the changing lifestyles of the productive generation aged 30-40 years who increasingly prioritize preventive health, efficient duration physical activity, and sports with a fast and fun learning curve.
The dynamic, time-consuming, and social interaction-rich nature of the racket sport makes it easy to accept, especially because it is in line with the badminton culture that has long been embedded in Indonesian society.
“Indonesia is entering an era of social fitness boom. People are not only looking for sports, but social spaces, communities, and meaningful experiences. Racquet sports are right at the heart of this change because of their fun, easy-to-play nature, and are inclusive of all ages and skill levels,” said Dmitry Scherbakov, founder of Liga.Tennis, a network of racquet sports clubs, quoted from the official statement.
The increasing popularity of racket sports also has a positive impact on the wider healthy lifestyle ecosystem. The chain effect often referred to as the ‘paddle effect’ encourages the birth of various supporting elements of a wellness lifestyle, ranging from local apparel brands, sports equipment, physiotherapy and sport recovery services, training academies, to community tournaments.
On the other hand, the area around the sports facilities is also developing with the presence of healthy cafes, restaurants, and community spaces. This phenomenon is in line with global trends where wellness is a major need. Based on the Global Wellness Economy Monitor 2024 from the Global Wellness Institute (GWI), the world’s wellness economic value is projected to reach US$9 trillion or Rp150 quadrillion in 2028.
From an industry perspective, Indonesia also shows a prominent performance. The Global Padel Report 2025 notes that the productivity of padel courts in Indonesia is among the highest in the world. One court is able to generate a gross merchandise value (GMV) of more than 6,000 euros or Rp117 billion per month with a growth of 173% YoY (2023-2024).
Playtomic’s projection with Monitor Deloitte even estimates that the number of global padel courts will reach 85 thousand units by 2026, or double the current condition. This data indicates that racket sports are not just a momentary trend, but a part of a healthy lifestyle that has durability and long-term potential.
“When one padel court is built, the movement is not only the players, but the surrounding economy. Indonesia is at the point of accelerating the growth of racket sports. What happens is not only an increase in the number of players, but the birth of a new industry with huge economic potential. We are building not only a sports club, but the largest racket sports ecosystem in Indonesia which connects coaching, communities, facilities, and digital platforms,” added Dmitry.
Liga.Tennis started its journey in 2017 as a digital platform that connects the racket sports community. As people’s interest in an active lifestyle increases, Liga.Tennis has grown rapidly to become the leading racket sports club network in Indonesia.
The opening of its first physical club in Bali in 2019 was an important milestone, even attracting the attention of world sports figures such as Novak Djokovic, holder of 24 Grand Slam singles titles, who had a visit in the same year.
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