The NTA [National Testing Agency] has uploaded the complete updated business studies syllabus for the Common University Entrance Test (CUET) UG Examination for the academic session 2025-26. All the commerce stream students who are willing to appear for the CUET UG Business Studies exam can now check and download their syllabus by simply visiting the official website https://exams.nta.ac.in/CUET-UG/.
Students must go through the syllabus thoroughly and are also advised to download the CUET UG previous year’s papers, as the Business Studies Syllabus comprises all the important topics, and the previous year’s papers will help the students to prepare well for the CUET 2025 exam.
CUET Business Studies Syllabus 2025
The CUET UG Business Studies syllabus covers important topics that help students understand business and its environment. It includes the basics of business, types of business activities, how businesses are run, and what makes them successful. Students learn about how companies are managed, the roles of different people in a business, and how decisions are made.
The CUET Syllabus for Business Studies also covers topics like marketing, finance, and human resources, giving students a complete picture of how businesses operate. By studying this syllabus, students will be better prepared for careers in business or further studies in this field. The focus is on understanding business concepts and applying them in real-life situations.
CUET UG Business Studies Syllabus: Overview
Principles and Functions of Management
- Nature and Significance of Management
- Principles of Management
- Business Environment
- Planning
- Organising
- Staffing
- Directing
- Controlling
Business Finance and Marketing
- Business Finance
- Financial Markets
- Marketing
- Consumer Protection
- Entrepreneurship Development
CUET Business Studies Unit Wise Syllabus
The CUET UG Business Studies syllabus is divided into units that cover important topics in business. Each unit focuses on a specific area of business, like management, marketing, and finance. The syllabus includes units on the basics of business, forms of business organizations, and business finance. It also covers marketing, management, and consumer protection.
The syllabus is designed to give students a good understanding of how businesses work and prepare them for further studies or careers in business. Each unit builds on the previous one, making it easier to understand the subject step by step.
Unit 1: Nature and Significance of Management
- Management – concept, objectives, importance
- Nature of management; Management as Science, Art, Profession.
- Levels of management – top, middle supervisory (First level).
- Management functions – planning, organizing, staffing, directing, and controlling.
- Coordination – nature, and importance
Unit 2: Principles of Management
- Principles of Management – meaning, nature and significance.
- Fayol’s principles of management.
- Taylor’s Scientific Management – Principles and Techniques
Unit 3: Business Environment
- Business Environment – meaning and importance.
- Dimensions of Business Environment – Economic, Social, Technological, Political, and Legal.
- Economic Environment in India; Impact of Government Policy Changes on Business and industry, with special reference to the adoption of the policies of liberalization privatization, and globalization.
Unit 4: Planning
- Meaning, features, importance, and limitations.
- Planning process.
- Types of Plans – Objectives, Strategy, Policy, Procedure, Method, Rule, Budget, Programme
Unit 5: Organising
- Meaning and importance
- Steps in the process of organizing.
- Structure of organization – functional, and divisional.
- Formal and informal organization.
- Delegation: meaning elements and importance.
- Decentralization: meaning and importance.
- Difference between delegation and decentralization.
Unit 6: Staffing
- Meaning, need, and importance of staffing.
- Staffing as a part of Human Resources Management.
- Steps in the staffing process.
- Recruitment – meaning and sources.
- Selection – meaning and process.
- Training and Development – meaning, need, methods – on the job and off the job methods of training
Unit 7: Directing
- Meaning, importance, and principles.
- Elements of Direction:
– Supervision – meaning and importance
– Motivation – meaning and importance, Maslow’s hierarchy of needs; Financial and non-financial incentives.
– Leadership – meaning, importance; qualities of a good leader.
– Communication – meaning and importance, formal and informal communication; barriers to effective communication
Unit 8: Controlling
- Meaning and importance.
- Relationship between planning and controlling.
- Steps in the process of control.
- Techniques of controlling
Unit 9: Business Finance
- Business finance – meaning, role, objectives of financial management.
- Financial planning – meaning and importance.
- Capital Structure – meaning and factors.
- Fixed and Working Capital – meaning and factors affecting their requirements
Unit 10: Financial Markets
- Concept of Financial Market: Money Market – nature instruments;
- Capital market: nature and types – primary and secondary market.
- The distinction between capital market and money market.
- Stock Exchange – meaning, functions, NSEI, OCTEI, Trading Procedure.
- Securities and Exchange Board of India (SEBI) – Objectives, Functions.
Unit 11: Marketing
- Marketing – meaning, functions, role.
- The distinction between marketing and selling.
- Marketing mix – concept and elements:
– Product – nature, classification, branding, labeling, and packaging
– Physical distribution: meaning, role; Channels of distribution, – meaning, types, factors, determining the choice of channels.
– Promotion – meaning and role, promotion mix, Role of Advertising and personal selling; objections to Advertising.
– Price: factors influencing pricing.
Unit 12: Consumer Protection
- Importance of consumer protection.
- Consumer rights.
- Consumer responsibilities.
- Ways and means of consumer protection – Consumer awareness and legal redressal with special reference to the Consumer Protection Act.
- Role of consumer organizations and NGOs
Unit 13: Entrepreneurship Development
- Concept, Functions, and Need.
- Entrepreneurship Characteristics and Competencies.
- Process of Entrepreneurship Development.
- Entrepreneurial Values, Attitudes, and Motivation – Meaning and Concept.
Preparation Tips For CUET UG Business Studies Exam
Preparing for the CUET UG Business Studies exam requires a strategic approach to cover the syllabus effectively and perform well in the exam. By following these tips and staying consistent in your preparation, you can maximize your chances of success in the CUET UG Business Studies exam. Here are some tips to help you prepare:
1. Understand the Exam Pattern
- Know the Syllabus: Familiarize yourself with the complete syllabus. Focus on key areas like Business Environment, Planning, Organizing, Staffing, and Directing.
- Question Types: Be aware of the types of questions asked, such as multiple-choice questions, short answers, and case-based questions.
2. Make a Study Plan
- Time Management: Create a timetable that allocates sufficient time for each topic. Prioritize difficult topics but don’t neglect the easier ones.
- Daily Revision: Revise daily to keep concepts fresh in your mind.
3. Focus on Important Topics
- Key Chapters: Chapters like Principles of Management, Business Environment, and Marketing Management are crucial. Ensure you understand these well.
- Case Studies: Practice solving case studies as they are an integral part of the exam.
4. Revision Strategy
- Summarize Notes: Make concise notes or flashcards for quick revision before the exam.
- Important Formulas: Memorize important formulas, key points, and definitions.
5. Stay Updated with Current Affairs
- Business News: Stay updated with current business news and trends, as questions related to recent developments can be asked.
- Real-World Applications: Understand how theoretical concepts apply to real-world business scenarios.