Entertainment Veterans Wayne Barrow and Marcus Siskind Invest in Cure Companies to Build the Future of Lifestyle Hospitality
The pair’s investment accelerates the company’s growth across its portfolio of experiential brands, including Padel United, Spring House, Blackwood Club, Wandering Que, and Rosto.
TENAFLY, N.J., Oct. 22, 2025 /PRNewswire/ — Cure Companies, the lifestyle and hospitality collective uniting sport, wellness, food, and culture, today announced a strategic investment from entertainment executive Wayne Barrow and music entrepreneur Marcus Siskind. The investment marks a major milestone for the company, which is redefining how people live, connect, and recharge through a portfolio of best-in-class brands, and reflects a shared belief in Cure’s mission to build modern spaces that foster community and connection.
Founded by Jonathan Krieger, builder of some of the world’s most recognized brick and mortar concepts like Bluestone Lane Coffee, and Taco Dumbo; Cure Companies brings together a family of concepts guided by one philosophy: spaces that welcome, brands that belong. The portfolio includes:
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Padel United
– A premier sports and wellness club fusing Padel, the world’s fastest-growing sport -with recovery modalities like sauna, cold plunge, and the cutting edge Ammortal chamber. -
Spring House
– A modern Italian restaurant and social hub in Tenafly, NJ, known for its seasonal cuisine, craft cocktails, and lively late-night atmosphere. -
Blackwood Club
– A private gun club that blends precision firearm shooting and training with country-club luxury. -
Wandering Que
– A celebrated kosher smokehouse and catering company recognized for its signature barbecue and devoted following. -
Rosto
– A “fast-casual” Italian rotisserie chicken concept reimagining everyday dining with soulful, fire-cooked focus.
“Cure Companies isn’t just creating spaces — it’s creating a movement,” said Wayne Barrow, acclaimed music and film executive best known for co-managing The Notorious B.I.G. and producing acclaimed projects such as Notorious and City of Lies. “What Jon and the team have built is remarkable. Every brand in the Cure portfolio — from their restaurants to their members clubs — is infused with authenticity, creativity, and community. This is the future of lifestyle hospitality.”
Marcus Siskind, founder and CEO of Groundwērk and a serial entrepreneur with deep experience across entertainment, consumer products, and wellness, added,”Cure Companies is building a world where sport, culinary, and culture coexist under one umbrella. Their approach to community-driven, experience-led brands is exactly what modern consumers are craving. I see in Cure the same DNA as some of the most successful lifestyle platforms of our time.”
“Wayne and Marcus bring not just capital, but credibility, cultural perspective and a level of wisdom and perspective that is unmatched in brand development,” said Jon Krieger, CEO of Cure Companies. “They understand that today’s most successful brands are rooted in community and lifestyle — not just products or services. Their belief in our vision validates Cure’s mission to build an ecosystem where wellness, connection, and creativity come together.”
With momentum building across all verticals — from hospitality to sport to food — Cure Companies is preparing for expansion into key U.S. markets in 2026 and beyond, with several new locations and brand extensions already in development.
About Cure Companies
Cure Companies is a modern hospitality collective designing spaces that inspire connection and well-being. With concepts spanning sport, recovery, and dining — including Padel United, Spring House, Blackwood Club, Wandering Que, and Rosto — Cure blends exceptional design, hospitality, and culture to elevate everyday life. Its philosophy is simple: spaces that welcome, brands that belong.
SOURCE Cure Companies